Ancillary task 1 movie poster: Planning and production

This is a basic layout design of my movie poster, I began with including text in my poster as I believe that although the text may not fill up the largest proportion of the page it does have a significant impact on the audience as the meaning of the text will act as a method of intriguing them and trying to persuade them into purchasing a ticket in the cinema to view it. When designing the layout of my poster i thought it would be a good idea to produce a poster which has a main image with large text which stands out from the image but in a way supports it by including relevant information within the text as this will then help the poster to be attractive to the audience, as if the text on the poster was completely irrelevant the audience may get slightly confused. The clean-cut appearance of the text and lines behind the text act as a method of conveying formality and suggest the the movie may be serious of formal in some ways. The colour of the text has been designed in a way that would establish  somewhat old-fashioned values and suggest an idea that in the past things were simpler yet still effective.

As with the majority of most movie posters there is a central image which is relevant to the subject of the poster, some do tend to include an image of an establishing shot of a particular place, which is use as a means of conveyed mystery and suspense. In my poster however I chose to include an image of a character which have been pictured as a silhouette, usually including an image would suggest limited mystery within the story, but as it has been silhouetted it therefore adds mystery and intrigue. The image used in my movie poster presents the protagonist as a very smooth character, hence the bowler hat, which could also add an old-fashioned appeal. The somewhat basic colour scheme also supports the old-fashioned natured of the text showing that this film may incorporate old fashion values and possibly be set in the past.

This is the final design of my movie poster, as you can see from the image above. I have incorporated a background into my final design as i believe it makes the image stand out, which will ensure the audience has seen it. The image of an explosion in the background that has been used is extremely contrast to the main image used in the poster as it is suggesting drama and action, however the image connotes an alternate idea of calmness and sophistication. In my final design i chose to split the text into two separate sections, i believe this acts as a catalyst for the audience to scan over the entire poster as there is both writing at the top and bottom of the page, meaning you have to go over the whole page in order to read whats at the bottom, any other method would cause confusion (e.g. reading from top to bottom wouldn't work). Also the fonts you are alternating colours which could draw in the readers attention as well as their large, bold appearance.